The quiz builder
that collects leads
while you sleep.
Interactive quizzes convert 3× better than contact forms. No-code builder, AI follow-up emails, conversion analytics. Launch in 5 minutes — free.
What industry is your business in?
What does a business get
when it launches a quiz?
Select all correct answers
A quiz converts better than a plain form — it asks questions instead of just requesting contact info
One in four visitors who start a quiz leaves their contact details
From signup to a published quiz — no code, no designer needed
All answers are correct! That's exactly Qwizoo.
The quiz builder built for lead generation
Qwizoo is a SaaS platform for building interactive quizzes that capture leads. Instead of a passive form — an interactive scenario: the visitor answers questions, gets a result, and leaves their contact details. Average quiz conversion is 25–35% vs 2–5% for a standard form. Works for any industry, no code required.
25–35%
average quiz conversion
3×
better than a contact form
5 min
to your first quiz
A quiz for every industry
Ready-made scenarios for your niche — pick your industry, your quiz is almost done
01
Real Estate
Match clients before the first call
Instead of cold calling — a quiz that guides clients to the perfect property. The agent gets a warm lead with clear requirements: area, budget, timeline. Conversion grows, team effort drops.
76%
of visitors leave contact after the quiz
vs 12% from a plain form
Match clients before the first call
Instead of cold calling — a quiz that guides clients to the perfect property. The agent gets a warm lead with clear requirements: area, budget, timeline. Conversion grows, team effort drops.
Try for real estate76%
of visitors leave contact after the quiz
vs 12% from a plain form
Which area are you interested in?
Client chooses themselves — you get a booking-ready lead
Skin type, hair type, or style quiz — and the client already knows what suits them. The specialist receives a booking from someone already sold on the service. Fewer questions, more sales.
Try for beauty salon+38%
bookings for services
vs a plain 'Book now' button
What is your skin type?
Personalization — higher basket without extra ad spend
A three-question quiz instead of a page with hundreds of products. Shoppers see exactly what they were looking for. Store impression improves, cart value too. Works for cosmetics, tech, fashion.
Try for e-commerce+29%
average order value
after adding quiz-based recommendations
What's your budget?
Assess the level — enroll in the right course
An intake quiz removes the client's biggest fear: choosing the wrong course and wasting money. After the quiz they're confident in their choice and ready to pay. The school gets more registrations without extra ad spend.
Try for education+51%
course registrations
after replacing the form with a quiz
What's your English level?
Symptoms before the consultation — doctor's time is precious
A symptom checklist in quiz format — not scary, not boring. The patient answers 4–5 questions, the doctor receives a ready context, the admin gets a booking. No extra calls.
Try for healthcare+45%
consultation bookings
quiz vs plain form
Select your symptoms
Client describes the problem — before the phone call
Car owner fills in a quiz: make, symptom, urgency. The mechanic gets a detailed request — no extra questions. Conversion from site to booking grows because the client already trusts the shop and understands the price.
Try for auto service+41%
repair bookings
in auto shops using a quiz on their site
What's the issue with your car?
A personalized plan — not a boring signup form
A 2-minute quiz replaces the generic registration form. The client answers about their goal, level, and schedule — the trainer gets a complete profile and can offer a specific plan on the first call. Conversion from visitor to booked session grows without extra ad spend.
Try it for your gym63%
conversion to booking
vs 17% with a form
What's your main goal?
Clients bring their budget and brief — before the first call
The quiz captures area, style preference, and budget — so the designer gets a real brief instead of a blank inquiry. Clients feel understood from the start and are more likely to move forward. Quote conversion improves and drop-off falls.
Try it for renovation58%
more quote requests
vs blank contact form
What are you renovating?
Dream trip in 3 questions — the agent gets a qualified lead
Clients share their travel style, travel party, and budget — the agent gets a qualified request with all the details. No more 'send me your price list' into the void. Conversion from site visitor to paying customer nearly doubles.
Try it for travel71%
visitor-to-client conversion
vs generic inquiry form
What kind of trip?
First contact is a quiz — not a cold call into the unknown
The client describes their situation before speaking with a lawyer. The specialist knows the case type and urgency before picking up the phone. Clients feel taken care of from the start, and the share of qualified, ready-to-hire leads grows significantly.
Try it for legal68%
qualified leads
vs blank submission form
What's your situation?
01
Real Estate
Match clients before the first call
Instead of cold calling — a quiz that guides clients to the perfect property. The agent gets a warm lead with clear requirements: area, budget, timeline. Conversion grows, team effort drops.
76%
of visitors leave contact after the quiz
vs 12% from a plain form
Which area are you interested in?
Qwizoo Quiz Builder Features
From building your first quiz to analyzing results — Qwizoo has everything in one place.
Your quiz, live in 5 minutes — no code needed
Drag-and-drop editor with ready-made blocks. Conditional logic, branching questions, and custom colors. Preview opens instantly.
- 5 step types: welcome, question, lead form, result, thank you
- 6 answer formats: single choice, multiple choice, short text, textarea, number, email
- Conditional logic — different steps based on the answer
- Custom colors and buttons without CSS
Steps
👋 Welcome
Welcome❓ Area
Question❓ Budget
Question📋 Your details
Form🏆 Result
ResultQuestion
Single choiceConditional logic
If selected Business district → go to ❓ Budget (step 4)
Step settings
Every lead captured the moment they finish
Built-in form collects name, email and phone at the right moment. All contacts in one place with filtering and statuses.
- Form timing: before or after the result
- Filter by quiz, status, and date
- Statuses: new, contacted, qualified
- CSV export or Zapier integration
Alex M.
Apartment Finder
Sophie D.
Skin Type Test
Marcus R.
Car Finder
Anna K.
English Level
See where people drop off — and fix it in minutes
Views, starts, completions, conversion — in clear charts. Identify the problem step and optimize your quiz.
- Funnel per step — see exactly where people leave
- Quiz comparison for A/B testing
- Daily and weekly stats with trends
- Conversion: views → starts → leads in %
Analytics
Apartment Finder · 30 days
Views
1 234
Starts
891
Conversion funnel
A quiz that calculates — right during the flow
Visitors enter numbers, the formula computes instantly in the browser. Mortgage, ROI, calories, renovation — any calculator, zero code.
- Visual formula builder — no syntax required
- Conditional messages based on the result
- Benchmark comparison and AI commentary
- PDF report with results for the client
Your data
Property value
₴ 3,000,000
Down payment
20%
Term
20 years
Your Calculation
Personal financial plan
Monthly payment
₴ 21,593
Every lead gets emails written just for them
Claude AI reads quiz answers and generates a unique email sequence for each lead — no templates, no copy-paste.
- 3 emails on Comfort, 7 on Premium — sent automatically
- Every email is personalised to each person's answers
- Custom sender domain and manual editing (Premium)
- Re-engagement reminders at 1h and 24h for visitors who didn't finish the quiz
Email 1 · Immediately
Active
Based on your quiz, you're looking for a CRM for a 5–15 person team focused on email marketing.
Connect to your favourite tools
Leads from Qwizoo flow automatically into your CRM, spreadsheet, or chat. Set it up once — it runs itself.
or via Zapier / Make — 1000+ more apps
See all integrationsHow to build a quiz for your site — 4 steps
From idea to first leads — four simple steps
Build your quiz
Drag-and-drop builder with templates for your industry and business type
Publish and share
Share a public URL or embed on your site with a single line of code
Capture leads
Contact info and answers are automatically saved to your database
Analyze and grow
Track conversion rates and optimize for better results
Ready to start?
Free plan · No credit card · 5 min setup
Early results
speak for themselves
What entrepreneurs who launched their quizzes say
“We replaced our contact form with a quiz — conversion jumped from 4% to 23% in the first month. Leads now arrive with budget and preference info already filled in, so our managers spend half the time on qualification.”
was 4% with a regular form
Iryna M.
Marketing Director · Real Estate
“We launched an entrance test in one evening. Students better understand what to expect, and we immediately see each person's level and needs. Course registrations increased by 51% in the first quarter.”
after replacing the form with a quiz
Oleksiy M.
Founder · Online Education
“The skin type quiz is the best investment of the year. The client selects the service themselves, and we get someone ready to book. Qwizoo follow-up emails send themselves — I don't have to do a thing.”
vs a simple Book Now button
Tetyana K.
Owner · Beauty & Wellness
Transparent pricing. No surprises.
Start for free — upgrade as your business grows
Comfort
AI personalization, automated follow-ups, and full branding.
$182/year
save $46+100 leads for $9
- AI quiz generation from topicAI
- AI result after quizAI
- AI formula builderAI
- Follow-up Engine — 3 AI emailsAI
- Chat mode — conversational quiz
- Multi-language quiz (translate all content)
- Per-answer CRM/webhook triggers
- Advanced analytics
- Google Sheets + logo upload
- Mailchimp & ActiveCampaign
- Quiz in public catalog
- Everything in Standard
Standard
Try the platform at zero cost — no credit card needed.
- Unlimited quizzes
- Branch logic
- Basic analytics
- CRM & Webhook integrations
- Custom video in quiz
- AI features
Comfort
AI personalization, automated follow-ups, and full branding.
$182/year
save $46+100 leads for $9
- AI quiz generation from topicAI
- AI result after quizAI
- AI formula builderAI
- Follow-up Engine — 3 AI emailsAI
- Chat mode — conversational quiz
- Multi-language quiz (translate all content)
- Per-answer CRM/webhook triggers
- Advanced analytics
- Google Sheets + logo upload
- Mailchimp & ActiveCampaign
- Quiz in public catalog
- Everything in Standard
Premium
For agencies and scaling businesses — maximum features and white-label.
$470/year
save $118+100 leads for $9
- Follow-up Engine — up to 7 AI emailsAI
- Lead scoring — hot/warm/coldAI
- AI drop-off analysis per stepAI
- Up to 5 result blocks in calculator
- Benchmark + AI narrative
- A/B tests + dynamic content
- Custom domain + 100% your brand
- Conditional follow-up sequencesAI
- Branded PDF scorecard (any quiz type)
- PDF certificates after quiz
- Collect payments via Stripe
Cancel anytime · No hidden fees
Need more? Compare all plans
Qwizoo vs other tools
Typeform and Tally are general-purpose forms. Qwizoo is built exclusively for lead generation.
| Feature | Qwizoo✦ | Typeform | Tally | Google Forms |
|---|---|---|---|---|
| Lead capture (email, phone) | Yes | Partial | Partial | Partial |
| AI follow-up emails | Yes | No | No | No |
| Branching logic | Yes | Yes | Yes | Partial |
| Formula calculator | Yes | No | No | No |
| A/B testing | Yes | No | No | No |
| Built-in conversion analytics | Yes | Partial | No | No |
| CRM integrations (10+) | Yes | Partial | Partial | No |
| Free plan | Yes | Yes | Yes | Yes |
| Starting price | $0 / $19 | $0 / $29 | $0 / $29 | $0 |
Lead capture (email, phone)
AI follow-up emails
Branching logic
Formula calculator
A/B testing
Built-in conversion analytics
CRM integrations (10+)
Free plan
Starting price
* Data current as of 2025. Qwizoo Comfort from $19/mo, Typeform Basic from $29/mo, Tally Pro from $29/mo.
Try Qwizoo for freeFrequently asked
questions
Didn't find what you were looking for? Drop us a message — we typically reply within a few hours.
Message usNot at all. Qwizoo is a drag-and-drop builder. All you need is a mouse. From signup to your first published quiz — 10–15 minutes.
Useful materials about quiz marketing
Guides, cases and tips — how quizzes help businesses collect more leads
Launch your first quiz and start growing your lead list
Join businesses already capturing more leads with interactive quizzes
No credit card · Free plan forever · Launch in 5 min